One part of your brain knows what needs to happen. The other part—the part that has to actually do the thing—just… doesn’t care enough. Not in a selfish way. Just in a no-spark, no-dopamine, full-stop way.

So what do we do?

We build bridges. We stack the deck. We design a system that supports your brain instead of shaming it.

We’re gonna call them: ✨ Brain Boosts ✨

Cute, right? 

Hi friend. You’re probably just like me and, actually, really good at cleaning.

What you likely never learned – and what no one really talks about – is how to maintain a home.

Cleaning and maintaining are two completely different skills, and most of us were only taught one but shamed for the other.